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AUGMENTED REALITY CRAZY EGG HUNT

Client: Ri Happy | Genre: Casual | Year: 2019

EASTER LIKE POKEMON GO

Developed for Ri Happy’s Easter campaign, the game uses a similar mechanic to Pokémon GO, encouraging children to explore a different, kid-friendly scenario in an Easter egg hunt.

The player must capture all easter eggs in augmented reality. For every R$ 50.00 in purchases, they receive a coupon that opens one of the eggs, with vouchers or prizes to be exchanged in stores.

POKEMON GO LIKE

More than 20 personalized eggs to be collected with different levels of rarity.

160.000 PLAYERS

They won more than R$ 25,000.00 in prizes.

RETAIL STORES QUESTS

All the hunts for the eggs happen inside of the 200 retail stores.

CAPABILITIES

Art & Animation

Engineering

Production

Game Design

Augmented Reality